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Category: Salesforce Marketing Cloud

Best Apps to Integrate with Salesforce in 2021

Garrett Samuels | June 7, 2021 

The Salesforce platform is such a powerful set of tools it seems to do everything but balance your checking account for you … if anyone actually does that anymore. For whatever it doesn’t do, there are thousands of apps that can easily be integrated with the platform through the AppExchange.  Which ones are the most […]

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The Top 5 Advantages of Salesforce CDP

Altaf Shaikh | June 3, 2021 

If it sometimes feels like the right hand doesn’t know what the left hand is doing at your company, you’re not alone. “Working in silos” has been a common problem for many businesses. Thanks to Salesforce CDP, this problem is becoming much less common. It links all your different clouds and systems together and gives […]

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Optimizing the Customer Life Cycle with Drew Brennan

Bryan da Frota | May 21, 2021 

ListEngage COO Bryan da Frota talks with Drew Brennan about his years of experience working with companies to achieve digital transformation. Working as an account executive for ExactTarget, Salesforce, and now, ListEngage, Brennan shares why email is still the best way to engage and reach customers personally, why businesses need to think about more than […]

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