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Altaf Shaikh | January 18, 2021
COVID changed the way people interact with businesses in 2020, and the change is most-likely permanent. According to Salesforce’s State of the Connected Customer: 57% of customers say they’ve changed how they engage with companies. 63% of customers say they’ve changed the way they purchase goods and services. Habits can be hard to break, and […]
Garrett Samuels | September 28, 2020
Skills, Badges and Rock n Roll October 2014 marks a paradigm shift in the landscape of online learning. That fateful time when we were busy welcoming the seasonal worship of pumpkin spice everything, little did we know Salesforce was on the cusp of disrupting learning management software (LMS) as we knew it. Bon voyage LMS. […]
Caroline Nash | August 5, 2020
Every marketer faces the mandate to measure the success of their campaigns against KPIs and to constantly pivot based on key insights informed by their consumers’ engagement. Connecting and unifying data from disparate sources, and associating marketing investments to business outcomes, is one of the top challenges we marketers face. Datorama’s connectors to Salesforce Marketing […]