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Category: Sales/CRM

Biggest Email Trends of 2021

Altaf Shaikh | April 23, 2021 

As businesses have become more dependent on digital channels to reach their customers, email is still an important tool for reaching them. However, as technology continues to evolve, so do email marketing strategies. With a majority of businesses now relying on digital methods to reach their customers as a result of the pandemic, the need […]

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10 Questions to Ask When Hiring a Salesforce Consultant

Julie Marques | March 11, 2021 

The Salesforce line of products is a powerful business and marketing tool that companies can use to improve organizational efficiency, connect siloed teams, and provide a seamless, relevant experience to their customers. Powerful technology, though, requires more training and skill to use properly, making it a challenge for businesses to fully leverage the Salesforce platform […]

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Level Up your Salesforce Program

Julie Marques | February 25, 2021 

Do you feel like you’re not getting everything you could be out of your Salesforce investment? You’re not alone. 67% of marketing leaders say creating a connected customer journey across all touchpoints and channels is critical to their success, but only 23% of them are “extremely satisfied” with their ability to leverage all the data […]

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