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Dawn McKitty | November 1, 2021
Thanks to pandemic-influenced behavior change, Americans spend more time each day on their phones, prompting Forbes to laud text messaging (aka “SMS”) as “the marketing tool of the future.” According to Forbes, consumers respond to SMS marketing faster than they do to other marketing, and SMS’s one-to-one nature provides a more personalized way to connect […]
Dawn McKitty | May 19, 2021
When you send a customer an email, they might see it in a day or two, but they may not open it. It’s also possible they might not even see it because it gets filtered to a folder other than their main inbox. However, if you send your customer an SMS message, they’ll probably see […]
Anthony Slusher | May 15, 2020
As the global community faces one of its’ biggest challenges in history due to the Covid-19 pandemic, businesses across the world are moving quickly to find new ways to stay relevant. Some business have shifted dramatically and have taken bold steps to re-think their consumer model. In a time where social distancing has become a […]
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