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ListEngage Makes Boston Business Journal 2016 FAST50 List

Lynette Rambo | April 29, 2016 

ListEngage is pleased to announce that it has ranked #14 on the Boston Business Journal’s 2016 Fastest-Growing Private Companies in Massachusetts list. Companies were honored at an awards breakfast on April 21st at the Renaissance Waterfront Hotel. Out of more than 170 nominations, 76 companies were named to the list. The top 50 are designated […]

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Neglecting the Preheader May Be Costing You Clicks

Lynette Rambo | April 5, 2016 

Does this look familiar? It’s surprising how many times this message still crops up in the email Preheader. And, it’s a wasted opportunity, because the Preheader is prime real estate in email marketing. The Preheader, also known as “snippet” or “preview” text, is a small piece of copy pulled in from the body of your […]

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Fake Web Traffic Costs Advertisers Billions

Lynette Rambo | April 1, 2016 

We’ve all succumbed to it. That great new product promising dramatic results. For me, it’s anything promising more youthful skin or an easy way to shed cellulite. And, the promises are generally accompanied by dozens of positive reviews and glowing testimonials. BUT … Sound too good to be true? It probably is. There’s usually big BUT to […]

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