by Editorial Team | Aug 18, 2022 | Data, Design, Marketing, Mobile, Salesforce, Salesforce Marketing Cloud, SMS
Today’s customers are expecting more than ever that relevant content be served to them — but how? How do we build and serve this content across your entire subscriber list? In our past few blog posts, ListEngage has provided recommendations to prepare you for the 2022...
by Editorial Team | Aug 9, 2022 | Marketing, Mobile, Salesforce, Salesforce Marketing Cloud, SMS
Retailers are under a lot of pressure to make their 2022 holiday campaigns a success. We previously shared some recommendations on what makes for a successful, ROI-producing campaign: personalizing experiences, leveraging data to anticipate needs, rewarding loyalty,...
by Editorial Team | Nov 1, 2021 | Marketing, Mobile, Salesforce Marketing Cloud, SMS
Thanks to pandemic-influenced behavior change, Americans spend more time each day on their phones, prompting Forbes to laud text messaging (aka “SMS”) as “the marketing tool of the future.” According to Forbes, consumers respond to SMS marketing faster than they do to...
by Editorial Team | May 19, 2021 | Marketing, Mobile, Salesforce, Salesforce Marketing Cloud, SMS
When you send a customer an email, they might see it in a day or two, but they may not open it. It’s also possible they might not even see it because it gets filtered to a folder other than their main inbox. However, if you send your customer an SMS message, they’ll...
by Editorial Team | May 15, 2020 | Marketing, Mobile, Salesforce, SMS
As the global community faces one of its’ biggest challenges in history due to the Covid-19 pandemic, businesses across the world are moving quickly to find new ways to stay relevant. Some business have shifted dramatically and have taken bold steps to re-think their...
