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Portfolio :: Boston Harbor - Island Alliance Case Study

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Overview
The Island Alliance’s primary objective is to ensure that people enjoy and use the resources of the Park. To increase visitation, we focus on three main areas: awareness, access, and attractions. Making people aware of what a magnificent resource lies at their fingertips is the first step in educating the public. Ensuring reliable, convenient, and safe access to the islands via ferries is the next major step. Lastly, providing attractions for people to enjoy when they reach the islands is essential to visitor satisfaction and return visits.

The Project
List Engage was contacted to co-ordinate Island Alliance’s email marketing efforts but after a thorough review and strategy discussion it was obvious that building a website to serve the needs of it’s visitors, donors and members was priority number one. Result - List Engage designed and developed a site with many options to cater to all the segments of the Island Alliance site visitors. The site was very thoughtfully laid out, is robust yet very easy to navigate and maintain.

ListEngage's Solution
ListEngage's designed a professional looking web poll where members could vote for their favorite cover and in return receive a 20% off coupon to shop online at LernerCatalog. Results of the web poll were visible to the team at Lerner in real time. ListEngage created the poll with in built advanced security features like IP blocking, cookie blocking and more. The detailed results were formatted so that they could be downloaded in CSV, Tab delimited or XML format for further analysis.

    Services offered:
  • Strategy
  • Web Design
  • Application Devlopment
  • Annual Maintenance

    Technology Used:
  • ASP, HTML, ASP.NET, JavaScript
  • RDBMS : SQL SERVER 2000, MS-SQL

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